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Home G-Zone Digital Photography PENTAX Introduces New WG-3 Rugged Camera

PENTAX Introduces New WG-3 Rugged Camera

wg3_orange_001PENTAX is a well known name in the photo industry even if you don’t really see too many people using them. I’ve used a few PENTAX cameras over the past year and have found them to be quite good with exceptional photo quality. Last year, I had a chance to look at the WG-2 rugged camera and was overall impressed with image quality and the look and quality of the camera itself. Well, this year, PENTAX has updated that with the new WG-3 and WG-3 GPS.

The PENTAX WG-3 and WG-3 GPS see a host of improvements over the previous camera. We see improved waterproof depth rating to 45 feet, while the WG-3 GPS offers enhanced GPS functionality for geo-tagging images that can be mapped back to your journey and a dedicated second display showing compass direction, elevation or depth below water. As you can see, the outer shell is also different from before which I assume makes it more rugged and able to withstand drops.

For more information about the PENTAX WG-3 and WG-3 GPS, check out the full press release below.

Press Release

Denver, CO (January 29, 2013)— Leveraging its long-standing and comprehensive expertise in the waterproof category, PENTAX RICOH IMAGING AMERICAS CORPORATION (PENTAX) has introduced the 15th generation in its adventureproof line-up of point and shoot cameras, the WG-3. Boasting a diverse set of new features and improved specifications, the WG-3 is the ideal companion to capture life’s planned and unplanned adventures.

The WG-3 boasts a rich feature-set that has been optimized to meet the rigorous and demanding needs of the adventurous photo enthusiast, whose travels and exploits can take them into a variety of scenarios too challenging for the traditional point-and-shoot. Its  newly designed, large-aperture, 4x optical zoom lens (with the maximum aperture of F2.0 at wide-angle end), high-sensitivity, back-illuminated 16 megapixel CMOS image sensor, and sensor-shift Shake Reduction system ensure sharp, high-quality, low-noise images.

The rugged features of the WG-3 include an improved waterproof depth rating to 45 feet, while the WG-3 GPS offers enhanced GPS functionality for geo-tagging images that can be mapped back to your journey and a dedicated second display showing compass direction, elevation or depth below water.  Additionally, the WG-3’s category defining Digital Microscope mode and six LED lights surrounding the lens barrel enable focusing as close as one centimeter from the subject producing bright, shadow-free macro images.

For the unplanned adventure, the WG-3 offers a worry-free shooting experience with an increasingly ruggedized body that is shockproof from drops of up to 6.6 feet, coldproof to 14 degrees Fahrenheit and crushproof, withstanding up to 220 foot pounds of force. The WG-3’s rugged design is enhanced by its folded optical zoom lens that reduces its vulnerability to moisture and dust while ensuring a compact and pocketable size without the protrusion of a lens barrel. Finally, the sturdy construction and sharp design, unique to the WG-3, features a texturized grip for a controlled ergonomic grasp and colorful grip accents to further enrich its rugged styling.

“The WG-3 GPS truly leverages our experience in this category,” said John Carlson, Sr. Marketing Manager, PENTAX. “New features like the easy-to-read second LCD, dedicated video record button, double-locking battery door and wireless charging capabilities show PENTAX’s dedication to improving our offering in this category.”

To enhance creative expression during shooting PENTAX offers an optional  lens adapter with wide-angle coverage to 20mm, and  the SportMount Chest Harness which allows for the hands free capture of adventures and features a quick and easy mechanism to review your images and footage without having to remove the camera from its mount.

Pricing and Availability

Priced at $349.95 the new WG-3 GPS is available in a choice of purple or green.  The WG-3 is available in black or orange for a price of $299.95. Both models will be available at retailers nationwide and online in March 2013. To find a retailer near you, please visit: http://www.pentaximaging.com/where-to-buy

Additional information including product specifications is available here: www.pentaximaging.com/news   and product images are available here: www.pentaximaging.com/press/pressfiles.html

About PENTAX

PENTAX is a leader in the production of a variety of adventure ready digital cameras including weather-resistant digital SLRs and stylish, compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces. For more than 90 years, PENTAX has developed durable, reliable products that meet the needs of adventurous consumers and businesses. With new headquarters in Denver, Colorado, PENTAX RICOH IMAGING AMERICAS CORPORATION is a subsidiary of PENTAX RICOH IMAGING COMPANY, LTD. effective October 1, 2011. Additional details may be found here: www.pentaximaging.com/news

Samuel Huanghttp://www.gstylemag.com
Samuel Huang is an avid gamer and all around tech geek. When not glued to his computer or iPhone, he can be seen pwning n00bs on PSN nightly. On occasion, he has the crazy dream of owning a vintage JDM Nissan Skyline Hakosuka GT-R or a Datsun 240Z.

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